Expert Round-Up: Top SEO Trends to Focus
A great SEO strategy can exponentially increase the ranking and the performance of a website. SEO is a complete game-changing area, and with the right focus on it, the entire website can garner much higher views. We requested many digital marketing industry experts to share their predictions on SEO in 2026 and we are sharing their valuable thoughts here.
Sam Hurley
Sam Hurley is a lateral-thinking, people-focused digital marketer – holding solid experience in both agency and client-side settings. He now runs his own global personal branding and influencer marketing business: OPTIM-EYEZ. Google already confirmed links and content as the top ranking factors. Aside from these necessities and the tons of possible trends to cover, I recommend prioritizing what I consider to be ‘The Big 3’:
Speed!
With the earlier introduction of AMP and an evermore focus on rapid load times, Google will reward you for being first to the mark in our mobile-obsessed age. There are simply no excuses for slow site speed in 2026. If it feels slow, change it. (Visitors will love you for it, too – Which in turn, positively impacts UX ranking factors, such as dwell time). Leading nicely on to the next optimization…
AI & Machine Learning!
RankBrain is Google’s own intelligent algorithm that was built to interpret user signals and rank search results accordingly. Expect it to be constantly learning how to best serve visitors with the most relevant, authoritative, and trustworthy results. Will your website appear?
Remember:
Research content topics thoroughly and cater for users’ pain points
Apply semantic keyword strategies (+ use Schema markup)
Produce thought-leading content
Distribute your content heavily across all mediums
Ensure your website is an absolute joy to navigate
Voice Search!
40% of mobile searches on Google are made via voice, which means over 120 million people (in the US alone!) use digital assistants. By 2026, there will be 400 billion voice search queries per month… To accommodate, be sure to again add Schema markup (JSON-LD), so Google truly understands your content. Provide answers within your material that are concise enough for a voice search answer.
Win big by answering small:
Dig deep into the long-tail keywords your target audience are using. You can use a combo of Google Search Console and a tool like LongTail Pro for this research. Catch Sam on Twitter, LinkedIn and Facebook for cosmic amounts of helpful material on entrepreneurship and marketing!
Jitendra Vaswani
Jitendra Vaswani is a passionate blogger, digital marketer and entrepreneur from India. He is founder of BloggersIdeas, Digital Marketing Agency Digiexe, & WordPress Plugin SchemaNinja. Digital marketing is very rapid and there are lot of new trends everyday so I follow some good blogs and forums to keep myself updated. Because if you don’t learn you are gonna die out of your business. Learning is very important and I see myself that most digital marketers don’t update themselves. They follow old trends and never get into world of real time updates.
Quicksprout.com
STmforum.com
Backlinko.com
Searchengineland.com
SEroundtable.com
Nichehacks.com
Regarding SEO, a lot of new changes will be there like Scholarships links are not working anymore, Google is hunting a lot of blog networks (PBN’s) who are doing massive link building through this. So be on the safe side, don’t depend too much on PBN links. Try to divert your link profiles. Also recently I started my Fb group( Digital Hacks Mastermind) where I am sharing a lot of great knowledge about digital hacks and a lot of free case studies for my group readers.
So anyone who wants to get started in digital marketing in my group will surely help it. So always be updated and learn as much as possible, if you stop learning then you will not be able to survive in digital marketing. Market is changing everyday and clients need results based on trends.
Jacob Cass
Jacob Cass is a blogger who visited over 85+ countries while blogging and freelancing. He specializes in logo design, web design and also offers business services to all over the world. Feature snippets will have more priority and the typical rankings will have less prominence, meaning even less clicks for the lower rankings. This also means less people will be clicking away from Google’s search results, as the answer has already been displayed. Video will also gain more value, as well as localized search, especially when it comes to voice search and integrating with ‘smart’ products & services such as Amazon’s Alexa.
Nirmala Santhakumar
Nirmala is a professional blogger, who loves blogging about technology and social media. She hopes to reach more people via her blog and her writing skills. Pleasing the search engines is really an art! Through the RankBrain Algorithm that is based on AI, Google has become smart and would like to offer a personalized search experience for the users.
I recommend the following SEO strategies in 2026:
Content quality:
It’s the same old strategy but still, it will be rocking in the upcoming years, no one can beat the power of helpful, in-depth content
Site speed & SSL:
Google has officially announced that the page loading speed and SSL are the ranking factors. Thus, I would suggest the light-weight themes like Schema or GeneratePress, best hosting like Cloudways, excellent cache plugin like WPRocket and limited no. of WordPress plugins to make your site load blazing fast.
Mobile Friendly:
Making the site responsive to the small screen gadget is a must SEO trend to be followed in 2026. As the mobile browsing users are growing rapidly, it is essential to offer the best user experience for them.
Lessen the bounce rate:
Your visitors should feel comfortable with the smooth navigation and distraction-free environment so that the bounce rate will get reduced and yes, it is a search engine ranking factor.
White-hat link building:
Google has started penalizing the sites that follow the Grey-hat backlink techniques like PBN and Web 2.0 sites. Thus, the legit link building methods should be followed to stay authoritative in the eyes of Google. Apart from these, following the SILO structure for the content, earning the social signals and doing the in-depth keyword research are the must follow SEO Trends in 2026.
Ryan Biddulph
Ryan Biddulph is a passionate blogger . At prestigious NYU he spoke about how to become a professional blogger. He has been featured on over 200 blogs. The big trend for SEO in 2026 is to write helpful, in-depth, practical content. Dotting i’s and crossing t’s by getting down your onsite SEO details is all well and good but Google will place an even greater focus on the backbone of any successful SEO campaign; creating helpful content geared to address the needs of your readers. I see greater search traffic every month yet place little emphasis on the SEO details. I do concentrate on writing problem solving, blogging tips and themed content that readers seem to dig. 2026 will be all about solving reader’s problems with resource-style, 1500 to 2000 word or longer, meaty content.
Ankit Singla
Ankit Singla is a Professional blogger and Affiliate Marketer. He is into blogging from the past 8 years and gathered a lot of information on blogging. SEO begins with understanding what Google wants. So, to be in the SEO game in 2026, you need to have these 3 things:
Topical Depth:
Write detailed blog posts of more than 2000+ words and cover all possible questions around that topic. It is also good to protect your blog from Google’s new Maccabees update.
Topical Breadth:
Writing a single article won’t do great. You need to have a lot of supporting articles (800+ words) too to build a strong topical relevancy.
Authoritative Links:
This is crucial. You need to have them for your epic posts to build authority and trust in search engines. Use different link building techniques like Blogger Outreach to get quality links. Apart from these, also focus on your blog Speed, Security (SSL) and Mobile Friendliness (Responsiveness & Usability).
Jason Acidre
Jason Acidre is a digital marketing consultant who focuses on creative content marketing strategies, SEO and link building. Google has been testing a lot of new formats for their Featured Snippets (Answer Box). So I think there’s gonna be a lot of focus towards optimization for this particular aspect of search.
Anil Agarwal
Anil Agarwal is a passionate blogger, and shares strategies about how to increase traffic and sales of a blog through his experience.
Top SEO Trends to Focus in 2026
Here are the 3 top SEO trends that everyone should in 2026 to get better results from SEO.
Go mobile:
Mobile users are growing rapidly. They are browsing information through their mobiles and buying stuff from smartphones. So if your eCommerce store or website is not mobile-friendly, you’re losing a lot of money and traffic on the table. You can even use a simple and free plugin like WP Touch to make your site mobile responsive within a minute.
Start focusing on voice search:
Voice search is becoming a new trend for users while searching. Most people are now using mobile voice searches like Siri to find information online. So if your content and website is ready for voice search, you can do wonders in terms of SEO.
Spy on your competitors:
You can’t skip this as analyzing your competition is the key to your SEO success. So that you can easily find what’s already working and replicate those things to boost your traffic and sales.
Kulwant Nagi
Kulwant Nagi is an affiliate marketer, professional blogger, and a renowned speaker. He is managing more than 30 blogs in various niches and helping people worldwide to make money with their blogs. Check his blog BloggingCage to learn about blogging. Google is more focused on giving quick results to the end user. I am seeing more knowledge graph listings on Google as compared to last year. By putting any direct query, you get exact results in Google SERP itself. e.g “how to cook quinoa.” When you search this query in Google, you see results in Knowledge Graph. 2026 should be more focused on making your blogs Schema compatible and adding more elements on your blog to make it Knowledge Graph compatible. But here copywriting will play an important role to drive users to click on your link and read the whole article. 2026 would be a year of SEO experiments and more focused towards making user experience quick and amazing.
Akshay Hallur
Akshay Hallur is a professional blogger, digital marketer, and a trainer, where he helps the people to create an outstanding blog and earn money from it.
Focus on creating in depth content:
After Google Maccabees update, some conventional SEO strategies that many people use are almost dead. You should not create multiple posts on the same keyword hoping to rank multiple times for the keyword and get traffic. Instead of creating multiple articles on almost the same topics, you need to focus on creating a single in depth article that answers every question about that topic. It will help Google display relevant meta descriptions in SERPs.
Focus on authority sites:
Gone are the days where you were creating dozens of sites with shallow content and a couple of pages. Things have changed a lot. Google is abnormally favoring authority sites. Grow 1 to 2 sites. Don’t chase the new niches. Instead of starting new sites, try to scale up your existing sites, it’ll save both time, money and energy. These are just my two cents.
As years roll, there will be more emphasis on quality content than on backlinks, as Google is becoming more human due to neural networks and machine learning. Write for humans being human. Just listen to NichePursuits podcast where Spencer interviewed Claire Smith (NPP 57) on how she is banking 5 figure income without a single backlink built, you’ll get to know what I mean.
Janice Wald
Janice wald is the Professional blogger, blogging coach, freelance writer and author of AN INSIDER’S GUIDE TO BUILDING A SUCCESSFUL BLOG
Top SEO Trends:
Video will become even more important. You might wonder why this is an SEO trend.
Google likes sites with a variety of media. A combination of text and video satisfy this criterion. Google likes sites with low bounce rates. Watching a video keeps people on your blog longer which results in a lower bounce rate. We will see an emergence of Link Networks. If bloggers have backlinks that all relate to each other, Google’s bots will have an easier time knowing what the post is about. The blogger will also gain authority in Google’s eyes if all the backlinks in a post are on the same topic. LSI Keywords will continue to be popular. Bloggers can use them, avoid keyword stuffing and let Google’s bots know what their posts are about.
Ted Rubin
Ted Rubin is a Social Marketing Strategist, Photofy CMO/Advisor, MC/Host Brand Innovators Summits and Co-Founder of Prevailing Path. The importance of content in your SEO and middle funnel strategy will be critical. Social media platforms are essentially huge AI systems designed to keep users ‘tuned in’ by showing them things they want to see and using data to improve the success of that goal each time a user engages. But AI isn’t really that smart yet.
Most AI is big data pattern recognition that gets better at predicting what they will do as more people use the systems. It’s not actually ‘thinking’. As the Trump media machine proved, real thinking beings can manipulate these systems with relative ease using anchor content such as a blog post, or video, bot based syndication (half of Trump’s Twitter followers are fakes) and then the power of real people sharing and training the algorithms to ‘think’. Add in some well-placed adds on automatic networks like Facebook and bam, media that motivates.
Brand marketers can easily do this in a less nefarious way and tune the process to eliminate endless digital spam and create awesome content that the AI algorithms connect with people along the path to purchase that might actually care.
All of this is so important because shopping behavior is changing from a world where consumers go to stores to get products (walking around and finding what they need), to one where products come to consumers. Stores aren’t going away tomorrow, but the fundamental role of a retailer is going to change overtime from a physical location to a service that fits the product needs of a consumer whenever and wherever she chooses, including product discovery.
What’s more, much of a future consumer’s product needs with be anticipated and automated, moving towards a friction-free experience. The challenge for retailers and brands alike will be remaining relevant in a consumer’s mind. The combination of the decline of the store shelf coupled with the end of push advertising effectiveness will eliminate some brands and retailers while others will thrive like never before.
RETAIL RELEVANCY will become all about SIMPLICITY… Frictionless buying IS the future of Retail. Simplicity is the new EDLP. Make it easy and… she will buy from you again, and again, and again.
Satish Arumugam
Satish Arumugam is a Professional Blogger, Digital Marketer. Web designer, and entrepreneur. He is the founder of Traffic Crow and SGS Mediasoft. For the past eight years, he has been into blogging. I think that chat bots and voice search are the things that will have an impact over the whole SEO scene in 2026. Google search is becoming more and more personalized and so content will be the discerning factor. Quality content always attracts quality traffic and that is not going to change.
Voice search is taking the user away from the keyboard and its effect on the SEO field will be huge. The AI behind the voice search is based on machine learning and so it is constantly on the lookout for best results when a search is initiated, great content along with a healthy dose of back-linking and amazing web UI can really make a difference in 2026. I believe google will be on the crackdown over black hat SEO practices, and having a genuine method can go a long way, a great website interface, and mobile optimized fast loading pages cannot hurt either.
Gaurav Kumar
Gaurav Kumar is a Professional blogger, motivational speaker, writer and founder of eAskme. You can learn and become an online entrepreneur. SEO has changed a lot in the past few years. Every year Google changes some terms and roll out new algorithms to promise its users that only the best quality content can rank on the first page. There are so many things that are getting facelifts and updates every year.
In 2026, Mobile-first output, voice search and technical SEO will be giving the real boost to your SEO strategies. But you cannot simply ignore the importance of schema, featured snippets and backlinks. Artificial Intelligence is also there to change the face of SEO that people are not talking much about. Google also focuses more on its AI algorithms to continuously deliver the best results. In short, 2026 will be more about learning, analyzing, adopting the latest trends and quitting the bad SEO habits.
Aakash Patel
Aakash Patel is a young blogger, loves to write on SEO, wordpress and software reviews. In 2026, SEO will be more reliable on artificial intelligence due to the rank brain algorithm of the google. However, the user experience like page loading time, mobile friendliness & page watch time etc. will also affect the ranking of keywords. So my recommendation would be to focus more on creating high-quality engaging content and getting high-quality backlinks to your site.
Anh
Anh is a founder of Blogging Things and Affiliate marketer. He is excellent at helping bloggers. Some things about SEO won’t change, definitively focus on link building and user experience.
Mobile optimization
Voice search
Featured snippets
High quality backlinks
Jordan Kasteler
Jordan Kasteler is a seasoned professional and a Digital Marketing consultant specializing in Search Engine Optimization (SEO) and Social Media Marketing. Both mobile and SSL will become must-haves for all sites in 2026. This puts SEOs ahead of the curve that already sees it coming and are prepared. Ultimately, this is a huge game changer for all sites.
Anish
Anish George is a 7+ years experienced online marketing strategist with a history of working both in online and offline marketing spaces. He is a specialist in eCommerce Sales Drive, Search Engine Optimization(SEO), Super-Strategy Planning, Content marketing and Social Media Marketing. He is a Social Media Influencer and Speaker. In 2026, you cannot win the race just by optimizing your site. As per my prediction, the formula will be like this; Google will rank web pages based on the “Trust” and the trust will be calculated on “User Engagement”. UE is nothing but the clicks and time-spend by users.
Greater user engagement will result in better ranking. Use all possible channels (as per your budget) and focus on “Brand Building”. Brand-building efforts will drive more users. But make sure that the content and User Interface must be good enough to retain your users. Also, this year you may see a 20-30% hike in “HTTP to HTTPs Migration ”. Secured sites will get better ranking on SERP than unsecured ones. Don’t compromise on page load time and also make sure that your site is fully mobile-optimized.
Deepanshu
Deepanshu Gahlaut is a Digital Marketer who loves to write on SEO, Social Media, WordPress and Content Marketing. Also, he loves to create, collect and organize visual content such as Infographics on his new blog – Infopixi. The one trend that we can expect in 2026 is the rise of SERP features like ‘Featured Snippets’. These boxes are the answers to users’ questions, showcased on the top of the page, which is also known as “position zero” on Google page #1. They not only drive a massive traffic to the website but also help you boost your brand visibility and trust to your users in Google result pages.
SEOs and business owners should know that creating quality content that answers users’ questions in a better way than others and optimizing the format i.e. how it is presented to those users can yield substantial returns, especially given the increasing importance of featured snippets being incorporated more and more into the Google results.
Ben Brausen
Ben Brausen is a Journalist. educator, entrepreneur, and founder of http://benbrausen.com/ @CraftBeerTime & named @CityPages Top 20 Twin Cities I see local, schema, and voice being three huge pieces of successful SEO in 2026. Local continues to become more and more important to Google, as mobile searches look for answers nearby. Being the best answer for those in your area is key to attracting business. Helping search engines better understand the content of our sites and serve up the right information through schema will only help increase visibility in 2026.
Search engines are smart, but it can never hurt to make crystal clear the content on our sites. With millions of voice search devices sold during the holidays (Google Home, Amazon Alexa, and soon the Apple HomePod) plus hundreds of millions of smartphones, voice search continues to grow at a rapid pace. Those not thinking about it now and optimizing their content for it, are missing a huge opportunity and will soon be left behind. The time for voice search SEO is now. Don’t get left behind.
Tom Demers
Tom Demers is the co-founder and the managing partner at Measured SEM LLC. With a keen interest in Digital Marketing, Tom started his company to help businesses with PPC, SEO, SEM and Link-building.
I think the single most important trait for 2017 will continue to be an area to focus on in 2026: increasing content quality across your site. We’ve seen a number of sites see huge fluctuations based on how much thin or low value content is on their site, so continuing to focus on either removing or improving lower quality content so that it’s more likely to be shared, linked to, and to have strong engagement metrics should definitely be a key trend and area of focus in 2026.
James Norquay
James Norquay has worked in the SEO and digital marketing field in the Australian market for over 10 years. James started working in the field by developing his own network of content websites. The top trends for SEO in 2026 is to focus on high quality work, and aim to build a solid brand for your business. Also place an emphasis on technical SEO and getting all SEO foundation areas right. Whilst we will also see an uplift in voice search and PWA usage. The traditional core elements of SEO will still matter; you need to get your basic SEO strategy and internal team plan set up before you even think about a voice search strategy.
Marcus Miller
With over 18 years of experience in Digital Marketing, Marcus is the CEO of Bowler Hat in the United Kingdom. He has a firm belief in the power of digital marketing, and helps companies with solutions in SEO, PPC and other digital marketing fields. Top SEO Trends to Focus on in 2026 At Bowler Hat, the SEO company I run in the UK, a big area of focus for us and our clients is targeting featured snippets and people-also-ask results. Targeting these advanced SERP queries allows businesses to increase their exposure on the first page of search results. This also helps combat decreasing engagement with organic listings where there is a featured snippet present.
As time goes on and the SERPs get even more feature rich it is important to see these changes as opportunities and target them aggressively. Aside from that it is business as usual and local SEO, traditional organic, presenting a positive reputation and content marketing is still going to be huge in 2026 and beyond. I talk about how to target featured snippets in a recent search engine land column for those of you keen to dive in and increase your organic exposure.
Simon Penson
Simon Penson is a Digital Marketer and founder of successful content marketing agency Zazzle Media. He invests in digital and blockchain startups. 2026 is once again going to be a year of innovation for search with the biggest trend, and opportunity, lying in voice. Adoption of voice assistants is now mainstream and as I wrote last year for Moz search engines are critical to the success of voice marketing. The growth of the interface further incentives the work required to claim things like Answer Boxes and asks lots of interesting questions of your wider strategy and how you can take advantage of the more conversational opportunity it represents. Content will become even more important.
Glen Dimaandal
Glen Dimaandal is one of the Philippines leading SEO Experts and consultants. He is the founder of the GDI SEO Company, the country’s most respected search marketing agency and was a former manager in two Fortune 500 US companies.
The trends in 2026 that we’re particularly watchful of are:
Technical SEO’s Resurgence:
Site speed, accelerated mobile pages, HTTPS and mobile-friendliness are all major considerations that can’t be overlooked in an SEO campaign. They’re getting increasingly more influential on the SERPs, and SEOs can’t just mass up on links and content with the expectation of ranking well anymore.
Unlinked Mentions:
For as far as SEOs can remember, Google and most modern search engines have relied on backlinks to gauge the authority of websites. Recently, though, it’s been widely theorized that search engines may now be using brand mentions as ranking signals. Bing has already confirmed this, leaving a lot of people with the presumption that Google is likely doing the same with the aid of RankBrain, Knowledge Graph and its ability to identify entities.
Voice Search:
If you think searching with voice is a gimmick, you may want to read up on stats surrounding it. This form of search is rapidly becoming popular with the younger crowd, while adults aren’t too far behind. As the world goes more mobile, voice search will become increasingly vital
David Leonhardt
Possessing an amazing talent in public relations and event management, David helps companies and individuals promote themselves on digital platform. His company helps brands build, design and run websites. For the past couple years, it’s been all about mobile and speed. I don’t think we, as an Internet community, are there yet, so I think these two trends will continue.
I should say that it is not just about the technical stuff. That is all important, of course. Pages have to load well on mobile. Images have to line up. Contact forms or phone numbers have to be visible, regardless of how much scrolling is done. But it is more than that. I have been doing plain language edits, so that content reads better even when visitors just scan as they scroll. It’s about both the words used and how they are displayed. This content architecture makes a big difference for the user experience.
And when the user is happy, Google is happy. And when the user doesn’t hit the “back” button, Google keeps sending traffic.
Gerry White
Garry is a Web Designer, SEO Search Engine Optimizer, and a Website Host with a focus on Client Success. His particular interests include social media marketing, content management system architecture and internet development. He specializes in WordPress Training, Website Hosting, Web Development, and SEO. The absolute top thing to focus on in 2026 is relevance, or more to the point proving relevance to Google – this doesn’t require a lot of content, but ensuring that the content you have is correct and relevant – markup is helping and we are increasingly seeing Google utilizing elements of markup (including images) in the standard serps. The content is king mantra of the last few years has been replaced by accessible UX is king, if the user experience doesn’t prove to Google you are relevant, you have no hope of ranking for anything but truly long tail queries.
One key thing is mobile optimisation – it sounds like something that every SEO guy has been saying since the iPhone first appeared, but still we are seeing terrible, sometimes even non-responsive sites underperforming on mobile, AMP is an opportunity and sometimes an effective band aid for companies who have large numbers of fairly static landing pages, but ultimately optimizing your webpages for mobile (including speed) is critical, if you are on HTTPS (which you should be by now) make sure you are on HTTP2. In reality SEO is making sure that your product or service stands out more by making the best experience than by tricks or anything else – but still making sure the basics (from title tags url site architecture) are as critical as ever.
Craig Campbell
Craig is a digital Marketing Expert, based in Glasgow with 16 years experience. He is a speaker at SMXL Milan. His Favorite tool is SEMRush. He has been featured on SEO Journal and many other websites. 2026 is going to see the rollout of the mobile index, no specific date has been mentioned but this will be a big change and I’m looking forward to seeing how that works out. But much of the same is required: good quality relevant content, links and a big focus on technical SEO will be required to rank well in 2026. Technical SEO is often put to the side, but it’s essential that you have a good base to build your business on and that means a sound website with no errors or issues, with an SEO friendly structure.
Sean Si
Sean is an SEO specialist, Growth Hacker, internet marketer, Copywriter and blogger. He is the Founder and CEO of SEO Hacker (https://seo-hacker.com ) and @Qeryz (https://qeryz.com ). Voice search and mobile optimization will be shaping the future of SEO in the next five years. With that in mind, optimizing your web pages for both is crucial in keeping your business on top of your game. For voice search, it is best to optimize your long- tail keywords, as voice searches tend to be more question-based. For mobile, responsive design is the best way to ensure that your web pages perform well on both desktop and mobile, without compromising anything in between. This ensures that you have a user-friendly site that performs well, something that search engines reward. SEO will be bigger in 2026, expect these trends to shake things up.
Philip Verghese Ariel
Philip Verghese Ariel is a blogger from India, who got plenty of success through his own blogging and freelancing in writing skills. Technology is fast growing and accordingly changes are taking place in every field. In the case of SEO strategies too there will be changes in this year too. As per my knowledge, because of the tremendous growth and advanced features in the mobile sector we can expect a lot of SEO changes in 2026 in relation to that. A good number of people are now surfing the net by using their mobiles. As such it is one of the major factors to look into the area of SEO too. It is indeed a serious matter to focus on when we consider the SEO factor. Voice search is one of the main aspects and we need to focus and provide better keywords to the searchers. It is estimated that half of the internet users are using voice search in their search enquiries. Thus mobile friendly sites are an essential part in SEO strategy.
As usual, content is no doubt a major share to play in SEO aspects. A quality content stuffed with keywords are the key here. One needs to concentrate on providing quality content. Also another serious thing to note this year is that the mandatory use HTTPs. As Google made this compulsory for all websites, it is a must thing to make note and implement on our sites. Otherwise Google will lower down the search engine rankings. Also it is very essential for the security of our websites.
Ashok Sharma
Ashok Sharma is a writer, blogger, Digital marketer and social media enthusiast. Ashok currently holds the position of Digital Marketing Manager at GrayCell Technologies. Follow him on Twitter and LinkedIn.
The Top SEO trends to lookout in 2026 are:
Voice search or Voice Assistants (like the Amazon Echo and Google Home devices)
In Depth Content and Link Building
The Mobile First Indexing
AMP Pages
The Knowledge Graph: Featured Snippets and Quick Answers
Google RankBrain: AI & Machine Learning
User experience for SEO
Video and image search will vastly improve
Dave Schneider
CoFounder of NinjaOutreach, Influencer Marketing | Expert Digital Marketer. As even more searches are done via mobile, Google will increasingly continue to favor “mobile friendly” optimization tactics. Two of such tactics include voice search and featured snippets. These are the quick, convenient type of search processes that fit the needs of mobile searchers and so I think optimizing for voice search and featured snippets will be among the top SEO trends to focus on in 2026.